About Lora

Catalyst, Visionary, Word-Maven

What are your next steps?

There comes a point where you, as a business owner, are ready to take the next step. Maybe you are approaching burnout as a solo and need automation. Maybe you’ve recently had a wildly successful launch and are left wondering, “Now what?” Or perhaps you simply love creating but don’t love marketing.

People have always fascinated me. Maybe that is why I have such a powerful ability to focus on the strengths of a leader and their business. This is especially true for women-led businesses. What I bring to my clients is a clear and acute vision and perception of the business and what they offer.

Part of my research is asking thought-provoking questions about your motivation and your WHY. From there, it’s easy to pair the ideal client based on what they are searching for and will find through your business.

It’s getting into the head of your ideal client and articulating how your brand and message will serve them that matters. I work to bring that resonance out in email, posts and case studies to strengthen the connection. The result is that your clients feel seen, heard, and ultimately well served.

Connection and communication

Health and wellness are about empowerment. You have a vision to elevate others through the work you do. I love building websites and writing compelling copy for heart-centered business owners.

Growing up in a remote location in Alaska, my skill set developed out of necessity. Paying attention is not optional at minus 25 degrees. My creative problem solving is acute because I learned to observe everything. This skill, together with my penchant for researching, has served me well in writing with accurate tone and style for women-led businesses. Your audience wants to know the woman behind the brand, and I understand how to tease out the qualities in you that resonate with them.

Together, we can excavate and articulate the uniqueness and authenticity you offer your clients. We do this by choosing the most effective content, strategy, and method relevant to your brand.  My content effectively conveys the value of your business in the form of email, blog posts, landing pages, and case studies. Results follow in the form of stronger SEO, wider recognition, hence more subscribers and sales.

What clients are saying

I have worked with Lora on a variety of projects, from website design to my father’s memorial. In every case she has nailed exactly what I wanted despite my inability to explain it.  She is amazing at writing what I feel and most want to express.

Jo Garner


As a writer, I thought I was perfectly capable of writing copy for my website. But when Lora created my website copy, it sounded more “me” than my own writing. Her wording is so descriptive and magnetic, drawing my “soulmate” clients who instantly get what I offer and want to work with me.

Amy Collette

Author, Editor, Coach, Unleash Your Inner Author

Your passion for your business should express through connection with your audience


Let me help you find the words